Free live workshop for outrageously ambitious women ready to reliably scale their group programme on just £15 a day

the superfans approach

Everyone knows that a group offer is the smartest way to scale in 2026 & beyond.

Which means your dream clients have more choice than ever & standing out is harder than it's ever been.

The women with thriving groups don't have better offers than you.

They've nailed the one thing that gives them an unfair advantage: a community of superfans that grows every single day.

This is the training that shows you exactly how.

live workshop: 15th July 1-230pm (uk time)

With Scaling Strategist & Meta Ads Expert, Sophie Griffiths

500+ clients supported

Named as one of ‘Small Business Saturday's’ 2025 Top 100 Small Businesses

Voted one of the UK's Top 3 Female Entrepreneurs by Digital Women in 2024

In this workshop, you'll discover:

  • What actually turns a brand-new stranger into a superfan who's half-decided she's in

  • The simple system that made Sophie £38k in May while she posted to her grid just 5 times

  • Your SuperFans Blueprint, mapped live on the workshop: what your version of the system looks like, & exactly which gaps are keeping your revenue inconsistent

Digital illustration of a potted houseplant with blue and green leaves on a table against a background with pink and black sections.

creating a group was meant to give you time back whilst making more money.

And yet you’re still selling every month like your business depends on it.

Because it does.

Working this hard every month isn't a sustainable scaling strategy. So now what?

You know the offer sells & the results are incredible, but you can't keep pulling all the levers every few weeks to bring in the money.

The promo, the ‘quick push’, the extra sales calls, the masterclass that was supposed to do more than it did, extra bonus or flash sale to bring this month's money… it’s exhausting.

And you’re not afraid of hard work, but surely this can’t be how everyone else does it?!

You've built an audience who genuinely loves you, but you're starting to recognise every single name on your sign-up list, & there just aren't enough new people coming in.

The most annoying thing is that you're doing everything right. Posting consistently, numbers that look fine on paper, & the room is still half-empty & you can't work out wtf is going on.

The problem isn't your offer, your content or your work ethic. It's that there's no community of people who are already half-decided they're in.

Without that, you’re always going to be scrambling to get enough people in your group for the pace you want to be growing at.


THERE IS ANOTHER WAY…

The SuperFans Approach.

The women with thriving group offers aren't posting more than you, launching better than you or spending thousands on ads.

They've nailed how to create a community of ready-to-buy superfans that grows every single day, so by the time they sell, the room is already warm & half-decided.

You don't fix inconsistent revenue by pushing harder on what you're already doing.

You fix it by building a community that's warm before you sell & giving them plenty of opportunities to buy from you.

And here's the part most people don't believe until they see it working: the whole system runs on £15 a day in ads.

And I’m going to show you how!

results from clients who have used the superfans approach

the superfans approach workshop

WHAT we do IN 90 MINUTES

1. Why superfans are the unfair advantage (& who yours actually are)

Your most engaged followers are rarely your best buyers. Sophie breaks down what actually turns a brand-new stranger into someone half-decided she's in, & the simple system that does it every single day.

2. Ads that fill your list with dream clients (not freebie hunters)

The 3 things you need to nail so your ads grow your email list with people who are genuinely excited to work with you, for less than the price of lunch each day.

3. Growing your audience without living on Instagram

In May, Sophie made £38k & posted to her grid just 5 times. She'll show you how she uses super low-cost ads to make the most of every single post, so your audience grows & warms even in the weeks you go quiet.

And as we go, you'll map your own SuperFans Blueprint: your simple version of the system where you can see exactly where the gaps are in what you're doing right now.

WHAT YOU'LL WALK AWAY WITH

  • Stylized illustration of a sitting cat with blue and pink leopard print fur on its head, navy blue ears, and tail, against a plain black background.

    Your SuperFans Blueprint

    Your simple SuperFans System mapped out, & exactly where your current gaps are, done live with you on the workshop.

    Not as homework or with good intentions to build later, but actually leaving with it done.

  • A cartoon illustration of a sitting lion with a body in a light cream color and a mane decorated with orange and yellow heart and leopard print patterns.

    The £15 a Day Ads Swipe Pack (live attendees only)

    Sophie's actual £15/day SuperFans ad copy templates, audience targeting notes, and the fill-in-the-blank version of the Blueprint.

    Live-only. Not in the replay. If you want this, show up.

  • Stylized illustration of a lion with a blue and green mane, sitting with eyes closed and a relaxed expression.

    Ask-Anything Q&A (live attendees only)

    Stay on live and ask Sophie anything about your specific offer, your ad spend, your maths, your rhythm. You ask, she answers.

Join live: 15th July 1pm (uk time)

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MEET YOUR HOST, Sophie Griffiths

Scaling strategist and Meta ads expert

At the end of 2023 Sophie was hitting £10k months, fully booked, & launching to the same lovely people every single time.

From the outside it looked like she'd made it.

From the inside, she was running on fumes & had hit an invisible ceiling she couldn't push through no matter how hard she showed up.

So she stopped trying to nurture her way out of it, & built a system instead.

That system is how she's grown from £40k to £250k+ in 3 years. In 2025, her group programme did six figures from one offer alone, with another £160k coming in from offers running alongside it, while she lived her actual life.

It runs on £15 a day in ads, & it's exactly what she'll show you inside the workshop.

Before any of this, she led a team of 350+ at British Airways serving VIPs & royalty, got made redundant on maternity leave, & built this business from scratch.

Mum of two. ADHD. Tea over coffee every bloody day.

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A promotional graphic for Small Business Saturday, December 6th, featuring a blue background with white text, a stamp-like emblem with 'SMALLBIZ 100' in blue, and a yellow stripe with the year '2025' in white.
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the superfans approach

Wednesday 15th July · 1pm UK time (BST)

8am ET · 5am PT · 10pm AEST

You'll leave with your SuperFans Blueprint: your simple version of the system mapped & the exact gaps you need to close.

Live-only bonuses for women who show up: the £15/Day Ads Swipe Pack & the ask-anything Q&A.

QUESTIONS YOU MIGHT HAVE…

£15 a day sounds low. Is that actually realistic?

Yes. And it's not a sales angle, it's the number Sophie & her clients are running.

The reason it works isn't the budget, it's what the budget is doing. Most people spend a lot more than £15 on ads that send cold traffic straight to a sales page and wonder why it doesn't convert.

The SuperFans Approach uses the same spend to build a warmed community that converts on your monthly sell. Sophie breaks down exactly how it works on the workshop.

Who is this for?

You, if you already have a group offer that sells, but not consistently & not without your energy driving it.

You, if you've moved away from big launches & are now running 'pushes' (aka scrambling!) every few weeks to hit the number.

You, if your audience loves you but you're starting to recognise every name on your sign-up list, & the warm people are running out. Y

ou, if you're posting consistently & ticking every box, but the room's still half-empty & you can't work out why.

You, if you want a rhythm that holds through school holidays, sick weeks & real life.

Who is this not for?

Brand new coaches who haven't built an offer yet or made their first sales.

Women looking for ‘big launch’ tactics.

Women who want someone else to run their ads for them rather than understand the system driving the results.

Is there a replay?

Yes, a limited-time replay will go out afterwards but the £15/Day Ads Swipe Pack and the Q&A are live-only. If you want those, show up live!