
roar: 8 week sprInt
HELLO! I’M THRILLED YOU ARE INTERESTED IN ROAR 🦁. Roar is my proven 4 step method that allows you to create outrageously impactful FB & IG ADS-
AND THE CONFIDENCE TO RUN THEM YOURSELF withIN ONLY 8 WEEKS!
DOES THIS SOUND FAMILIAR?
Relentlessly posting on Instagram is draining AF (am I right?!).
But when you can show up with the energy of creating community, sharing your POV/insights/expertise and getting to know amazing people - it can be fun!
So how do you keep it light and fun, when it feels like the success of your business is reliant on you showing up with ‘main character energy’ every damn day of the week?
It’s not sustainable AND it doesn’t allow you to build your audience at the same pace as you likely want to grow your business (which I know you have BIG plans for this year).
what if you had a system that could attract new people to your business every day - without having you *having* to show up?
A SYSTEM THAT…
Can relentlessly grow your business for you because it doesn’t have hormonal fluctuations, ill children or days when it would rather binge Traitors under a blanket with tea and a packet of chocolate hobnobs for company.
Can create immediate connection with new email subscribers by showing them organic posts you created when you were full of energy, even when you are working from bed.
Can build your email list with new dream clients every single day - without second guessing whether the lead magnet it’s promoting is good enough.
Can sell your products or services without feeling icky about doing ANOTHER sales post.
Allows you to build relationships, spend time with clients and show up with magnetic energy - when you have it.
my 4 step roar method is the system i have used for my own business as well as hundreds of clients:
ROAR is about moving on from ‘dabbling’ in ads (or avoiding them altogether!) and creating a system of ads that helps you:
Reach dream clients, whether it’s to build awareness, an email list or sales!
Optimise your customer journey so when someone sees your ads, every touch point from there builds connection and prompts them to take action
Amplify your business! We want to show your website, organic content, podcast, YouTube videos... whatever you are creating... to your dream clients, again and again.
(Create) Revenue streams! Yep, whether you sell directly from ads, or you sell via email once they are on your list, Ads can create revenue streams so your income goals become inevitable each month.
roar is for you if:
✅ You're already hitting £5-10k months - but this year is about going BIGGER.
✅ Clients RAVE about you & you know your gap is growing your audience as fast as you’re
making moves to grow your business.
✅ The idea of not being tied to INSTAGRAM sounds incredible - but right now you don't have other systems in place to bring in clients without it.
this is how we’ll create outrageously impactful ads in just 8 weeks:
You’ll implement the ROAR Method through a hybrid of:
1:1 strategy sessions,
access to my library of proven plug and play resources,
group coaching &
real-time ad campaign feedback.
Oh and did I mention I’ll build your ad campaigns for you?
This isn’t a programme where you’ll go off and try and work it out on your own but I also
won’t be doing it all for you - I’ll push you to really get involved and take action so you know what is working, why it’s working (or not!) and how to adapt your ads to maintain your results.
Yep, this is co-creation at it’s finest. You’ll understand what I’m doing and why, but won’t waste time faffing about getting your campaigns live.
roar 8 week sprint
*
roar 8 week sprint *
leap in to Roar 8 week sprint 2024
for £2500 +VAT
(payment plans are available)
outrageous results from previous clients:
Let’s be honest, anyone who guarantees you any kind of results from FB Ads before they even know what your business is, has red flag written all over them!
But I also know that investing your money in me and in ads needs a level of trust.
So I want to share just a few of the results clients have got after making a similar investment in training with me:
kasia
"“After working together for 3 months, I now have ads that deliver sustainable sales of £8k-10k per month from just one £97 course. I understand how to test & optimise new ads and I feel more relaxed about them.”
Viv
"“I can attribute an additional £10k of sales to working with Sophie within the first two months and as we optimise further, I know this ROI will increase even more.””
Collete
"One of my goals was to grow my audience every single month by a minimum of 300 people. Between January and February I grew my list by about 700 people! I went on to have one of my best ever months, in fact, my best cash month in February - including my first £20k day.”
“ In the past month I have spent £310 on lead ads and got 625 new subscribers & 2 new clients! Plus I now have a marketing mechanism I can use to grow my audience that I know works, and I also know how to test new ideas.
I've learned SO much and gained more than I hoped for working with sophie. All of Sophie's suggestions and advice has given me a lot of confidence to keep going and she's helped me focus on what is actually going to grow my business in a sustainable, longer term way with the very limited time that I have."
Hannah
investement
Roar: £2,500 + VAT (payment plans available)
Ad Budget: I will guide you on ideal budget however how much you spend on the Ads, how long you run them and when you run them is totally at your discretion. Ideally you'd have a budget of around £500 to test the Ads during the programme.
other questions you might have…
-
Short answer: Nope.
Longer answer: We’ll start at the beginning, set up your ad account for success on our 1:1
kick off call and get you up and running with your first campaign. As FB won’t have any
data, we’ll use campaigns that will build FB’s understanding of your business and your
audience quickly.
-
Great! In our 1:1 kick off session we’ll audit your current ads against the ROAR system and
look for what is working well and where there are opportunities. I might not need to build
you a campaign from scratch but you’ll still get my hands on help in your ad account to
create outstanding ads!
-
Yes, you’ll get access to all my ‘copy that converts’ framework, I’ll teach you how I use AI to
zhuzzh up copy that feels flat and you’ll also get my eyes on your copy with feedback and
tweaks to make sure it’s on point.
-
Don't stress - I have 4 different types of ad creatives that I'll teach you to design using
Canva!
Plus you'll get access to my library of templates which I know work - so you can edit and
quickly create graphics.
-
Yep, I'll show you how to find the best people to run your ads to and then I’ll build out
audiences for you when I create your ads so they are there and ready to use going
forward.
Even if you have a niche topic, only work with people in person or have a really small
audience at the moment - we can create an audience for you!
-
Oh I hear you. I’m not here to pressure you in to this but here are a few things to mull over:
I’m prepping client ad accounts for launches in June & September at the moment - audience building takes time and if launches or higher sales are a priority for you later in the year, now is the time to be getting your ads up and running.
If not Ads, then what? If you’re this far into the doc, you know you need to do something, if you don’t run ads then make sure you have another strategy to grow your business.
Are there any big businesses you know that don’t run ads? Sure, there are a few big name coaches that have gone all in on the ‘organic-only’ message. But if you take a
step out of the online coaching arena, most ambitious, growing businesses are using FB ads in some way because they know it’s the quickest way to get more clients/customers now AND in the future.
and finally, I’ll leave you with my fav analogy:
i love to walk.
I love to walk. I enjoy walking. I do it a lot when I have more energy. Less when I am exhausted or ill. Sometimes it’s wet and cold and a bit rubbish. It can be tiring. But I do it because overall, I enjoy it.
Walking is Instagram.
But if I need to go to the shops and grab a load of shopping. Or the nursery calls and my daughter is ill. Or I want to see my friend who lives 200 miles away.
You better believe I’m driving my car.
Which costs me money. It more risky than walking (generally!). But can easily deal with
the weight of my shopping (unlike my back!), can get me to my daughter faster and can
take me the long distance to see my lovely friend.
Driving is Facebook Ads. 💖
It’s not about Instagram OR Facebook Ads. It’s about using them in the way that is going to help you grow your business in a fast, sustainable way - without burning out!