Scaling Unwrapped
12 days of honest BTS chat on what actually worked to grow online businesses run by women in 2026, what didn't & what we're focusing on in 2027
with sophie griffiths, scaling strategist & Meta ads expert
Over 600 people listened last year & it's back, starting Monday 30 November
It's free & you'll get an email with what happens next (check your spam, just in case).
the 2026 report card
Across the 12 days 6 guests & I will be sharing what worked, what didn't & how we're planning on making big money in 2027.
What worked
- The moves that made the biggest difference in my business in 2026, with the real numbers
- What I'm keeping & what I'd tell you to steal
What didn't
- The things that didn't go to plan, told honestly
- The bits I'd rather not say out loud... & what I've changed because of them
How I made over £250k again
- My goal was £500k. Here's what actually happened
- Where the £250k+ came from & how I'm planning on making big money in 2027
last december
I took 2 weeks off & it was my best revenue month of 2025
That was the first run of Scaling Unwrapped. 12 days of free podcast episodes & this is what happened next.
what the first listeners sent me
I was late to fetch from school because I couldn't stop listening
a listener, last december
Leaning into what lights me up isn't irresponsible... it's strategic
a listener, last december
how it works
Think of it as an advent calendar for your business.
Sign up free
Pop your name & email in at the top of the page. It takes 10 seconds.
Episodes land & the Telegram group opens
From Monday 30 November you'll get 12 days of conversations as a private podcast, so you can listen in your podcast app.
Listen when it suits you
No live calls, nothing to keep up with & nothing to prepare. Share your insights & chat with other women in the Telegram group.
Hi, I'm Sophie,
Scaling strategist & Meta ads expert, helping ambitious women grow without giving up the rest of their lives. In the last 2 years I've made over £500k from an audience of under 10k (Instagram & email combined).
I ended 2023 hitting £10k months & fully booked with 1:1s. From the outside, it looked like I'd made it. But if I wasn't working, I wasn't earning & I was exhausted.
Since then I've pulled apart & rebuilt my business... twice. The answer was the thing I'd been avoiding: group offers had to become the core, not the extra.
Fast forward to now...
- A multi-six-figure business
- Recurring revenue locked in months ahead
- A husband who was able to go part-time
- A business calm enough for me to prioritise my health
Being named one of the UK's Small Biz 100 in 2025 was lovely, but it was scaling with group offers that actually changed my life. Now I'm pulling back the curtain on all of it, the wins & the bits that didn't go to plan.
Based in Surrey. Mum of two. Powered by tea & room temperature chocolate (never from the fridge!).
This one's for you if...
Let's be honest, scaling is LOUD right now. Everyone has a framework, a formula or a "simple 5-step plan". What actually helps is hearing real women talk honestly about what worked & what absolutely didn't.
- You want to scale your business & you're not willing to give up the rest of your life to do it
- You'd like to hear from women growing in wildly different seasons of life
- You want the real numbers, the mistakes & the rebuilds from 2026 before you plan 2027
- You've got big plans for next year & a lot on your plate already
And it's free. Step inside.
Scaling Unwrapped
Unwrap 2026 before you plan 2027. 12 days of honest BTS chat on what actually worked to grow online businesses run by women in 2026, what didn't & what we're focusing on in 2027. Over 600 people listened last year, starting Monday 30 November.
