Ep 3: Should I Care About... Going To Atomicon, Using AI For The Wrong Thing & Taking The Whole Summer Off?
What this episode is about
This week on Should I Care? we (Sophie Griffiths & Ruthie Walmsley) get into the question sitting under half the decisions we make… Do we have FOMO (fear of missing out) or JOMO (actual joy of missing out)?
Because there's always a moment, isn't there, where everyone you know is suddenly at the same event, building the same AI agent, or announcing they're taking the whole summer off, & you're sat there wondering if you should be too… and if you even want to be.
So we go through three of the:
Atomicon & big in-person events, & whether the time/energy/money is worth what you actually get out of it.
AI, & the difference between using it because it genuinely helps & using it because everyone else seems to be (Sophie's fancy morning briefing told her nothing she didn't already know).
And the summer holidays, whether we actually want to have the whole summer off & what we’re doing to prep for it.
Every time, the honest question is the same: is this actually for me, or am I just scared of being left out? And can I tell the difference between protecting my peace & chickening out?
Key topics covered in this episode
In this episode:
The FOMO/JOMO question we run past everything before saying yes, & how to tell protecting your peace apart from just bottling it
Why Sophie burnt herself out on events in 2023, & the one kind of in-person thing she'd still say yes to every single time
"Performing seal mode" & the foyer panic & the hidden cost of being the ‘sunshine’ in every room
Using AI for the wrong thing: the briefings & agents that look productive but tell you nothing, & where it's actually worth it
Fun mum summer & the 7-step plan Sophie's actually following (use the link below to get the plan!)
meet your hosts
Sophie Griffiths
Sophie is obsessed with working with impatiently ambitious women who want to build a business based on connection and depth and refuse to accept they can’t work less and still earn big money.
A fast talking scaling strategist who teaches women to grow their businesses with ads, offer they are obsessed with and marketing that actually feels fun.
Over the last 9 years she’s grown the business alongside 2 high energy girls, a cavapoo dog who doesn’t understand personal space, an ADHD diagnosis & strong (positive) feelings about trashy TV (yes Off Campus..) & salted butter.
ruthie walmsley
Ruthie is a storytelling strategist and recovering English teacher ( and deputy headteacher) who helps women turn what they actually think into content people can’t stop reading.
One husband, one son, one ridiculous puppy called Bernie, an obsession with storytelling and a CV that includes some of the biggest names in the online business space.
Read the Podcast episode transcript
NOTE: This podcast was transcribed by an AI tool. Please forgive any typos or errors.
SIC - Episode 3
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[00:00:00]
Sophie: Hello, and welcome to this week's episode of Should I Care with me, Sophie Griffiths
Ruthie: From me, Ruthie Walmsley
Sophie: So in today's episode we are gonna be talking about, our big theme is do we get JOMO, so the joy of missing out, or FOMO, the fear of missing out?
And this comes up, I think, in so many different areas of our lives. So we're gonna be covering, Atomicon. do we really wanna be there? Should we really be there? Or actually are we quite happy that we're not there?
And in-person events generally, should I care about going to them? Or actually am I protecting my peace staying at home? Then we're also gonna look at AI. How are we using it? How are we using it that's actually effective versus how are we using it because it seems like that's how everybody else is using it, and so we should really try and do it and save ourselves hours and hours of time when actually it's not really having the impact that we want.
And then we're also gonna talk about the summer holidays, because I have very strong opinions on whether we should care about how much we're working, what the summer looks like, and whether actually looking [00:01:00] at people who are in other industries or even just in the same industry but taking loads of time off, like do we actually want that?
Are we feeling like we're missing out by not taking the whole summer off? Or actually are we feeling pretty pleased with ourselves that we've managed to get a bit more of a balance? So let's kick off. Atomicon, give me your thoughts, Ruthie
Ruthie: Wow. I've never been. So firstly to say, I've never been, and every year obviously there's that moment, isn't there? Like maybe a week ago, two weeks ago, where it feels like everyone that you fucking know online is there. And my initial instinct is always FOMO. I'm like, "Oh my God, if there's that many people going, it must be so good, it must be so valuable that I need to be there." And so I follow it. Then I go down like into a little bit of a dip where I'm like, "Gosh, that looks like a lot." People seem to be at a whole host of talks, and events, and socials, and then like I start getting a bit introverted and think, "Actually, no, that's not for me. That looks like way too much." Like I, [00:02:00] I don't think I can handle that. and then I normally go and click on the page, and then I look at the cost and I start thinking... Because I feel like with Atomicon as well, everyone's always buying their tickets, like they've,
Sophie: good job at getting people to buy their tickets like 12 months out.
Yeah
Ruthie: I'm like, "Oh, I feel like I have to make a decision quite early on it." so then I'm wondering, "Oh, should I go?" And it is just that balance, isn't it, of like half of me is super chuffed I'm not there because I'm barefoot in my office with a drink feeling like, "This is good for my nervous system." But I'm always trying to wonder like, "Am I just chickening out? Would it be good for my business?
What would I get from it?" So yeah, I think it's an interesting thing to talk about, Atomicon and all other opportunities like that that come out throughout the year. Like, how do we balance I care about them, should I be going to them?. Is the worthwhile-ness
Sophie: Yeah
Ruthie: to how much time you're taking out for it and how much money you're spending on it?
It's really hard.
Sophie: It is, I totally agree. I think it's really hard, and I've definitely struggled with this, over the years because I think, like you, people [00:03:00] buy from me when they meet me and when they, experience me in person. So when I realized this was probably, probably, three or four years ago, I think I realized this, when I went to a couple of, in-person days, events that were held by, my coaches or whatever, so it felt quite safe, and I met maybe lots of their other clients, and then, afterwards I'd get, two or three clients from it.
And at the time I was doing ads management, ads training, so it was a really tangible skill that a lot of my peers really wanted. so I was like, "Oh my God, this is an amazing strategy." I'm just gonna go to loads of in-person events. this is brilliant.
and it did work pretty well for a couple of years. However, uh, 2023 was the year that I was doing this quite heavily, and I went to Atomicon, and, I really burnt myself out going to far too many events from two perspectives. the first perspective being that, I find events really draining.
Sophie: Although I'm a real people person, I'd say we're quite similar. we're very loud, we're very bubbly, we're so chatty. It's, big energy. people often talk about,yellow energy that I have. it's like that sunshine energy.
Love it, I love it when people say that it's
Sophie: Yeah
Ruthie: know, you've got yellow energy or, you're, [00:04:00] full of sunshine.
Sophie: Mm.
Ruthie: to hear, isn't it?
Sophie: It really is. I know. I'm really into it. And I think what's really interesting though is that I feel like I probably have to maintain that at - events, and therefore it's really fucking draining. to be sunshine energy all the time, to be on all the time is a lot, especially if I don't have people there that I know really well.
So if I'm feeling like I'm almost like me in my own little bubble, I don't know that many people deeply. because I'm not very good at small talk. I don't really enjoy it. I really wanna just get deep really quickly. So to have to maintain small talk for a lot of people, I just... it's just absolutely exhausting.
So 2023, I went to Atomicon as part of a big plan to be more visible, go to loads of events. I think the biggest challenge with Atomicon is, the distance. So I'm in like the south of England. so to get to Newcastle is it's basically a full day's travel up there.
Ruthie: mission
Sophie: have, yeah, you have the f- the fringe of, the pre-party events, like the night before, then you've got the full day, then you've got the [00:05:00] party after the full day, and then the Wednesday you've basically got a full day coming home.
And the biggest challenge I had within my business at that point as well was it wasn't just the events I was going to, the time I was taking out, the money, it was that I didn't really have any systems or team in the background to keep the business running while I was out the business. So it was like I didn't get any days off for doing that.
I just had three days worth of work that I had to then catch up on in like the two days at the end of the week that I was absolutely exhausted. So I guess got put off a little bit. I got a bit burnt, I think, from going to too many events, and it wasn't really Atomicon specifically's fault, but I did find Atomicon, I'd say that was like when I look back at that year, it was like the pinnacle of the overwhelm of the events because it just is a lot, and it was so far to travel, and I didn't really know anyone.
, When people are sharing on social as well, I'm sure,it is on my list of something to try, definitely. people are always sharing it in,sharing videos of themselves in, a foyer it looks like.
Sophie: a meet-and-greet style.
Ruthie: it looks like people are [00:06:00] mooching around and talking to each other. The armpit sweat that I generate at the thought of that is next level.
Sophie: Yeah
Ruthie: Ev- when everyone's "Oh my God, look who I bumped into," or...
even just, I'm like, "Oh my God, this looks awful." the idea of, "Oh, like, just come and say hi.
We've got, a little 20 minutes in between. You can just talk..." Oh my gosh.
Sophie: I would... I know that I would be like, "I'm just gonna pop to the loo,
get myself a drink." so I think it can be intimidating as well,
Yeah
Ruthie: I sometimes think that when, and this isn't specific to Atomicon, it's any of these big events, there's a few of them, isn't there, where people seem to go in little
Sophie: Yeah
It can feel intimidating, a little bit high school-y. Yeah
Ruthie: group of people, that if I'm gonna go on my own, how do I that?" And I actually saw, who I follow online, Get Wildly Free, she did, a really
So of, the steps that she took to try and make this not feel, really overwhelming. like she, she dipped out of quite a few things and stuff. But yeah, I think if I'm being real with myself as well, there's some definite fear about going to those sorts of things on my own. I am a bit [00:07:00] scared, and I'm a confident person. wouldn't come across as somebody who would be nervous to be in those sorts of situations, but I just know that I really have to ramp myself up for it and be, like, switched on.
I, I said to you earlier, my, my family call it performing seal mode. Like, when I'm trying so hard
Sophie: Yeah
Ruthie: in the room and make everyone like me. The person that my family get for the days after is just, a little bit grumpy.
Sophie: Yeah. Oh, like 100%. Even for me, even just going to London, like it's only an hour on the train, but if I'm going into London, like I have to really want to go because it's, that evening and probably the next day I will need like a full recovery day. I can't really function properly.
It's just such a drain. And I totally get what you mean. Like I saw someone saying "Yeah, I just, you just wander around the foyer and all the people that you know, and then you just like, go into the different talks with people." Honestly, like I think back now, I was so brave.
Sophie: I like, I was so brave because I just went up on my own. I didn't really know anyone. I just assumed that I would find people. And I definitely, there were some breaks where I just went and sat like in the [00:08:00] loos, like you say, gave myself tasks to do, went and got a drink, like sorted myself out because I just didn't have the energy to go and make small talk.
and then going to sit with people in the talks, I'm like, "Oh, do they mind if I sit with them? Or is this a bit weird?" Or "I don't wanna sit on my own. Can I just attach myself to this group?" Like I know it sounds ridiculous. And I think the-
Ruthie: It does though, and I think if we're feeling it, Soph, like we're, know, relatively mouthy.
Sophie: Yeah. Yes
Ruthie: we're feeling it, I think other people must be feeling it as well. it does have that element of starting a new school and wondering whether you're allowed to sit somewhere or if oh my God, are they saving it for someone 'cause they seem to be in a big group?
Sophie: of those things I find... it does put me off a little bit
Yeah. I think I would like to go again to Atomicon. I think I would like to go because I know a lot more people now. However, I would want to go with a group so that I would say... maybe we'll go next year. I would even- I wouldn't- yeah. I know some people that go, like they get like an Airbnb, and so they have their own separate space rather than being in a hotel room, and they make it like a little [00:09:00] like girls weekend or like girls break or whatever.
I think I would quite like that. I think the downside of that though is that if I'm going to meet new people, if I'm going with a group, I'm not very good at then being like, " Oh, okay. I'll see you guys back here," then I'm gonna go mingle. I'll just be like, I've got my group, so I'm very happy to sit with them and that's all I really want to do."
Ruthie: Let's move together as a
Sophie: Yeah, exactly. Yeah.
Ruthie: one else.
Sophie: Yeah
Ruthie: I- weirdly, my, my niece went for her,like a move update. She's starting high school
Sophie: Oh,
Ruthie: and her best friend were put in different forms, and she was like, "I'm just so upset. I really wanted us to be in the same form." And I said, "I think it..." I- as I was giving her the advice, I should definitely listen. But I said, I think actually it's a good thing because I think sometimes when we've got a security blanket, we don't... You know, perhaps you'll make a few more friends more easily because you're not just sitting with your best friend."
'Cause sometimes you can become like a little closed unit and stuff. And I
Sophie: Yeah
Ruthie: that would definitely be my easy option, would
Sophie: Yeah
Ruthie: then go on, go with somebody I know, stick together, go to all the talks together, maybe pay lip service to having little [00:10:00] chats with people, but on the whole, just go on, a little tour with my friend.
Sophie: Yeah
Ruthie: have you... Did you find it... So in terms of the value then,what do you perceive the value to be? You've done way more, not just Atomicon, networking events , than I have. what do you perceive the value to be?
I think, what I've learnt along the way is that I don't love multi-speaker events because I find that they are generally quite shallow. it's not a reflection on the speaker, it's more that, if you have 10 people that have 40 minutes, there's only so much depth you can go into in 40 minutes.
Sophie: And I find that quite hard to be bombarded with, 10 different things that I should be doing, but it's all very high level. you should be doing email marketing, so here's, 40 minutes on email marketing. I'm being like, "Okay, that was helpful." But I think in all honesty as well, because I have been, in the online industry for such a long time, and I'm not at beginner level, I do find a lot of it is, aimed at, people starting.
So talking about,getting your email list up and running and stuff like that, and I'm like, I don't need, I don't really [00:11:00] need that information. I guess I'm not at a point where I need a lot of new information. I know what my strategies are. I know how I'm gonna grow the business. I know what I wanna be doing.
And, I'm always looking for ways of, like, amplifying that and new ideas, but I don't really need to sit on a talk about Substack. Do you know? Because I don't wanna do Substack. I don't need to know about Substack. so I think I've struggled with multi-speaker events. however, what I have found I loved are things like retreats, mastermind days.
days where you're with one group, one or two people leading it, and you go deep, and you really get into, like, a very specific strategy or a very specific thing, or it's, totally immersive. I love those days. Those are, like, my favorite kind of events
Ruthie: suppose as well Because one of the things , that has put me off historically is that I know that I am like, "Oh, that's an idea. Oh, that's an
I can get super distracted by what other people are doing, thinking, I need to do that [00:12:00] then." So then that becomes my strategy for 10 minutes, and then someone else says something else, and that becomes my strategy for 10 minutes. Whereas I suppose the difference with things like retreats and stuff is actually it's what they are actually doing is creating spaciousness more, and time for, thinking and application, which is hard to do on your own. so I can d- I definitely can see the value in both and, like, I d- it's not to say that I...
I think there's so much I can still learn, and I do think that, someone in my, local area's putting on, a, an event, and I was like, "Oh, I should make myself go really." And she's super lovely, and I think she does a great job online, and she's, really trying to build, a community of people.
I thought I should so go. It's, on my doorstep. But I just didn't
Sophie: Yeah
Ruthie: I think my joy of missing out has started to run a little bit deeper than it should
Sophie: It's really hard though, isn't it? When you know, you're gonna be impacted. you're gonna be tired,... you're gonna get to that point, and I'm the same. I think I have so much on in my life. There is so much going on with the business and the kids and life, that ... I know that I'll get to the point and be like, "Oh, why did I sign up for this?
For goodness [00:13:00] sake." I don't really wanna go. I would say generally, picking the right events is really key. And I think knowing why you're going to the event. probably going to the event to support that woman is probably not a strong enough hook for you. But if you'd have known that maybe there were gonna be two or three people there that you wanted to connect with.
So for me, it's either is the networking gonna be good enough that it will introduce me to people that I really want to speak to, or that I've been chatting online to and I would love to meet in real life. That's always a big driver for me. Or is, yeah, the information, the space, the, the tangible thing of what I'm gonna walk away with, big enough.
And I think for me, the issue with Atomicon is I'm not desperate to go for the information, because it doesn't lead on one big thing other than you'll learn loads of stuff about marketing. it's not enough of a hook for me specifically, and I feel like the networking's always oh, it's so overwhelming.
I'd have to go with a friend, and then would I make the most of the networking? I think if I went it would be because I was like, okay, [00:14:00] enough of, like, my clients, my peers, my former clients, my online community. If enough of those people I knew were going, I think I would ... That would be my reason for going, and I think that would probably be a strong enough reason if I could, maybe, yeah, have, an Airbnb with a few people that I knew and,plan it out really nicely.
But I think it's really identifying, , why you're going to something and making sure you double down on, getting what you want out of it.
Ruthie: Yeah, I think that's a really good shout, and I think you're probably right about that event - that's happening in my area. I think I probably haven't got enough of a justification. I was reading this really good report actually, out at the beginning of the year by the Selfhood, The Selfhood.
It was her free, like a lead magnet, but it was great,
Sophie: about how, like the pendulum swing of AI is essentially community and in-person, and I do think there's a thirst for that. Like I put on my in-person events last year because I just wanted to be in a room with people,
actually quite a nice amount of people.
Ruthie: Like it's
Sophie: Yeah
Ruthie: We can spend the day [00:15:00] together, get some stuff done, but actually it's giving me a moment to actually connect with people. And I do think that we can in the online business space, we can undervalue in-person can sit alongside we're doing online. Because online's so easy, isn't it?
You can be like, "Okay, I'm gonna just jump on a Zoom with someone." But there is something magical about being in the same room as people and being able to talk in a different way. like in-person conversation is so different to online conversation. Like even now as we're talking on this, we're having to orchestrate really structured turn-taking, which is something that turns up naturally in conversation. When you're in a group setting, - you're able to pick up on so many more of the natural pauses to let conversation flow in kind of a bit more of a, natural way. So yeah, I definitely wanna, in 2027 maybe, give myself a target to have a couple of things that I'm gonna try and do person, even if it's just co-working with somebody on a semi-regular basis so that you've just got a little [00:16:00] bit of opportunity to chat
Sophie: Yeah. So I introduced in person to my programs, the Mastermind and Inevitable, that we had two night retreats and then we had in person days every quarter. And I think that was like transformational, like the connection and community, in particular the retreat, like obviously two days, two nights, that built was absolutely wild.
And I do think it massively accelerated their results because spending two days with someone, it helps, me as the coach really understand them and understand their drivers and why they're doing it and what they need from me. But also, like they were able to support each other as a group so much more effectively than getting turn-taking on a Zoom every other week and getting some Slack stuff.
being in the room and being able to like, yeah, have deep conversations, but also talk about like Korean skincare and,books with like vampires and dragon smut and... Exactly, yeah. Like we talked about, and talking about like our [00:17:00] families and kids and just like really, just normal chit-chat that actually builds such a deep connection.
And I think that's what you miss when you don't do in person stuff, is like you just don't get that level of depth with someone. Like you could have, you could be friends with someone like on Instagram for a year and then meet them for an hour and have a totally different type of relationship just in that one hour.
So I do think in person is really important, but I think it's just picking the type of event, I think, that really works for you and making sure that you can give yourself, self the space to enjoy it and not feel like you're cramming it in, 'cause that just feels really rubbish.
Ruthie: do, you've done a fair few, like gone on retreats
Sophie: 嗯。
Ruthie: gone on... like I, I definitely haven't, and I always wrestle with the, like the money of it if I'm completely honest, I'm like, "Oh, can I justify? Will I get enough out of it? Could I disciplined and create to hold that space for myself?"
And I'm interested to know, and I think other people would if they're perhaps in a position where they haven't invested [00:18:00] in that sort of thing, like what, th- thinking specifically about retreats, like what is it when
You've been to one as a person, like as a business owner, not the host,
Sophie: Yeah.
Ruthie: do you get out of it?
Sophie: I think I, it's definitely the space. most of the ones I've been on have been about a week in total, whether that's, including traveling or not, but I've been away for a week. And so it's actually,, this is because I have my own challenges with boundaries, but, part of me needs to have an excuse to say to my clients, "I'm away.
I'm not ... I'm on retreat." I'm on retreat. Everybody gets that. It's very clear. It's a very firm boundary. And so it's like it gives me that ability to be away, and really just take the time to think about the business, but also without having the children, without it being, like, holiday but at home, where I'm actually, then getting caught up and actually, "Oh, you've got a week off," so "I wanna see my sister, and I might do this."
it's definitely having that space and intentionality to be like, I'm gonna take a look at my business and do some, bigger picture thinking about really where I wanna go." And then generally, I would say,the [00:19:00] coaches that I've gone on, I've chosen their approaches 'cause they really align with mine.
So I've been on two of Alice Benham's. those were really good. Although her approach to mine is really similar, having someone lead you through it is very different than you leading yourself through it, and challenging you. And, I guess being in the same room and hearing other people's, big visions is really inspirational.
And, sometimes I think I get my biggest, "Oh my god, yeah, I can bloody do that," when I see other people being like, "Oh, next year , I wanna bring in a million pounds." And I'm like, "Fuck yes. Oh my God, if she can bring in a million pounds, like, why the hell can I not?" there is something really amazing about that depth and connection over that week.
It's just, it's so intense. , But it's really lovely
Ruthie: yeah, it is space and time, isn't
Sophie: Yeah
Ruthie: as business owners both of us are mums, both of us, we were just saying at the top of the call, are, like really ambitious and wanna do well but also want to have time to live our lives and, enjoy it and
Sophie: Yeah
Ruthie: feel like incredibly [00:20:00] hard work.
And so I think, it is always just trying to find opportunities, and I'm rubbish at it, to have space and time to think about my business. I made a promise to myself. Actually, I'm in , Alice Benham's On It,
Sophie: yeah. yeah
Ruthie: at the beginning of the year did this great exercise and I was like, "Wouldn't it be cool if..."
Sophie: Oh yeah, I love exercise
Ruthie: wouldn't it be cool if I kept Fridays to just work on my business? And I've done it once. So that's going really well.
Sophie: No. It's a great intention. I think the challenge is, though, with that sort of thing , it's the intentionality around it. It's like how important is that to you? And then, what do you need to put in place to actually make that happen? Because a lot of the time it's really easy to be like, "Oh, just block your diary.
Just say, you're not taking calls on a Friday." But actually , the reason why you're working isn't because you wanna work or because, you can't block your diary out, it's probably because you're like, I need to earn money. I've taken on too many clients. I need to do my own marketing." actually, the whole thing is, I don't actually have the systems or structures or feel safe [00:21:00] enough to only work four days.
And I think that's the conversation that's missing so often with, big ambitions like that
Ruthie: It's so true. And I think, this might lead us into what we wanted to talk about with AI
Sophie: Yeah
Ruthie: we're constantly trying to balance like the reality of having a business. Because I think online so often we see these highlight reels, don't we? These shortcut versions that fit in neatly into a, 90-second reel of people's businesses. And we're not often given full access to what it takes to get there and
Sophie: 嗯。
Ruthie: other people are balancing and yes, I am really ambitious. I wanna really do well with my business. I want it to be super successful. I also want to work less, I don't want to apologize for that, and I want to be able to have systems in place that mean not everything has to go through me because I'm like, I'm such a blocker for so many things in my business because I make sure everything goes through me. And so one of the things that we were talking about with [00:22:00] AI is are we using it the right way?
Sophie: using it? Can we use it in ways that are smarter that will allow us , to have that balance that we- we're looking for?
Yeah. And I think I have really changed how I use and how I'm using AI, over the last probably, six months or so. I've been using Claude for quite a long time, probably a good couple of years now, and initially it was very much was just that, like, chat. "Can you help me with this?" "Can I get better prompts?
Can I do this?" And then obviously at the beginning of the year, Claude Cowork came out, and it was like suddenly oh my God, this whole world opened up, I think, to what actually is possible. And I think the trouble is, is sometimes when so many things are possible, it's very hard to narrow down what is actually useful for you.
And I know that I've definitely spent a lot of time setting things up, these, amazing automations or, debriefing and creating these insane, skills documents or, briefs for AI that are gonna allow me to just create content, in the click of a button every single [00:23:00] week, the content's just gonna drop in and I'll just have to create it.
And the reality is,you know, if we just go back to my GCSE days when I spent a lot more time creating my beautiful colored revision plans than I actually did doing the revision, it feels a little bit like that. It feels a little bit like I can have quite a lot of fun for a couple of hours thinking that I'm being very productive when actually, is what I'm doing really the best way to use AI?
I would say probably the biggest shift I've made is moving away from using it for my content, because I think I definitely got drawn in by, all the content around, like, you know, you can just click a button and you create 20 posts in, in five minutes, and all you have to do is create all this, background stuff.
But the reality is that whenever I do a post that is just literally me off the cuff typing into my phone and posting it, those are the ones that do the best every single time. And
Ruthie: Absolutely
Sophie: I think I got to a point where I'm like, maybe that's why I only posted five times in May, was like, I just wanna post those when they come.
I don't wanna [00:24:00] be sitting, wrangling Claude for three hours trying to get this carousel in my voice when actually, it's not, probably not gonna do very well anyway. Like-
Ruthie: And when you see those ones at the minute and it's
Sophie: Yeah
Ruthie: this cl- this carousel was created by Claude and it took
Sophie: Yeah.
Ruthie: seconds and I've altered it. And I'm like, "I can
Sophie: yeah. Yes, babe, we know.
Ruthie: it.
Sophie: I've read it and I've moved on because I'm not clicking like. And Yeah
Ruthie: I think the thing with AI is that at the moment it is so overwhelming in the online business space.
It's like shiny object syndrome on steroids. It's, "Oh my God, maybe I need to build an agent that's gonna run my finances for me and make sure that I've always saved the perfect amount of tax," or, "Maybe I'm gonna set up this automation," that means that, yeah, as you say, like I never have to think about a piece of content ever again, it just drops it into my inbox. I found myself the other morning thinking I needed a morning briefing. I'd seen
Sophie: about the morning briefings. They are [00:25:00] often very pretty. I'm
Yes. Oh.
Ruthie: God, I don't want popping into my inbox.
Sophie: Yeah.
Ruthie: is it gonna tell me,
Sophie: Yeah.
Ruthie: meetings today. You need to work."
Sophie: Yeah., I did try and set up a morning, like a morning briefing one, and yeah, it just told me what I already knew. I was like, "I don't think my business is this complex." I don't think I need a morning briefing, and like I don't need industry info. that's honestly just not how I run my business.
I'm
Ruthie: yeah
not that bothered. I just, That's so the same. I was like, "Oh, I feel my business is not of that size." And I think I
Sophie: Yeah
Ruthie: I can totally see how for some people that would be so useful. Big teams, up-to-date industry information. I can see how that would be so great. But for me I was like, as I started making it, I was like, "Mm, don't really need to know that.
Don't really need to know..." So not necessary. And I- that's the problem. I think it's, it's that FOMO feeling again that we were talking about earlier. It's "Oh, God, they're doing that. Do I need to do that? Oh, my God, they're doing that. Do I need to do that?"
Sophie: Yeah
Ruthie: I think, gosh, it is changing the landscape every single day, isn't it?
what we [00:26:00] thought we were gonna be using AI for six months ago has
Sophie: Oh my God.
Ruthie: changed. I don't even know what it's gonna be like in another six months. I'm parts excited and terrified about it
Sophie: Yeah
Ruthie: all. But our conversation you and I were having, it's like I'm really nervous of, being clever is super important to my identity.
Sophie: Yeah
Ruthie: relish being the most articulate person I can be. so I'm constantly like, "Is my brain getting smaller? am I getting thicker? Am I outsourcing too much of my thinking or my creativity?" And so the shift that I've made, or I'm trying to consciously make as we're using these tools for more time, is to like, okay, what can I give it? What can I be doing that isn't about my thinking, isn't about who I am as a person or my creativity? It's just the shit that I don't wanna do that is admin or that, previously maybe I would have outsourced. Is there a way that I can utilize it in that way? But also, you and I were, was [00:27:00] just starting a chat of can we use it rather than, focusing on all of these reels that we see about how we can use it in our business, like, how can we use it in our personal lives?
We are
Sophie: Yeah
Ruthie: women carrying the most humongous mental load,
Sophie: Yeah
Ruthie: to do everything and be great at everything, and I hardly ever think, what can I do in my personal life that is going to remove... And I saw one-- Sorry, I'll stop talking in a minute. But saw one I told you about where this lady just took a photo.
She'd connected Claude Cowork to diary.
Sophie: Yeah
Ruthie: a photo of,the letter from school that tells you what dates are coming up in your kids' school week
Sophie: yeah
Ruthie: and then she said, "Search this for all the information on class whatever, and then add it to my diary, and then add a reminder three days before so I don't forget." And she'd done it for things like birthdays, everything. She had just taken photos. Rather than sitting painstakingly thinking, "Shit, I need to add that to my diary," she just got that off her plate. And I think, God, how much [00:28:00] thinking and breathing space would it create women in business if we used it for that as a priority rather than thinking about, how can I create content in four minutes when actually that's a pretty important thing to do yourself?
Sophie: Yeah, I couldn't agree more. And, , I'm pretty sure it was, Denise Duffield-Thomas who said about how when she was building her business and scaling her business, when the more money she got and the more she earned, the more she invested in her home. So actually her business, she didn't invest huge amounts in terms of outsourcing or team or anything like that.
She actually invested in things like someone to cook her meals, someone to do her washing, someone to clean her house, someone to, yeah, put stuff in her diary, like whatever it w- this is back in the day, so you know, way before AI. But, I think I love that approach in terms of thinking of your life and how can I make my life easier.
And I do think, , when we decided, my husband, this time last year, started his part-time working in his corporate role, that was very much us looking at our lives of like, how can we make our lives easier, not just the [00:29:00] responsibility on me to try and make my business more efficient, less time, less pressure on us, less overwhelm.
It was like, actually, can we take a look at our whole life and work out how we can use these different things to help us? And I think, AIs could be so key in that
Ruthie: Isn't it interesting and this is like opinion of
Sophie: 嗯。
Ruthie: but isn't it interesting that our first, my first instinct is how can I edit my business , and my working life to better suit, support family life?
Sophie: how challenging I personally find it , to reverse that.
Yeah
Ruthie: I think, you can see it loads with bro marketing, can't you? That actually what they've done really successfully is blend it.
Sophie: Yeah
Ruthie: "Oh, no, working out is absolutely fundamental to the success of being a great businessman." reading is absolutely fundamental to the success of being a great businessman. Whereas I think for women it's so much more complicated than that. There's so much more to unpick,
Sophie: Yeah
Ruthie: Like, even how [00:30:00] many notes I'm running at any given time of lists of things to do.
Sophie: Yeah
Ruthie: got a list of things to do in my head that I wanna do with the house, things I've noticed that are snagged, like I need to paint things or correct things. Things I need to do to keep the house running. Things that are coming up in my little boy's school diary that mean he has to have a different PE kit or, all the random stuff. like they need to take a plastic bottle in today or a
Sophie: Yeah.
Ruthie: or
Sophie: Whatever it might be. , could we use AI to consolidate that?
Yeah
Ruthie: if all you had to do was just speak into your phone and it added to the list and put it into categories for you and added it to an Notion board or whatever it might be? Even as I'm saying that out loud, I'm like, "Why haven't I done that?"
Sophie: Yeah. And also, wouldn't... I did see something again, like I do get targeted with these on Instagram 'cause it does know that I want to do this sort of stuff. But actually, having a joint Notion board with your partner, that then you end up having almost a weekly meeting.
Like, why are we not treating like our, not our relationships in terms of our home life, but almost like the management of house , as [00:31:00] you would part of your business. you wouldn't just not do it or hope that it happens. You'd have a rhythm, a system, something that you both, buy into and both kind of agree.
I do think that would be massively...
Ruthie: that, you
Sophie: Have you? Yeah
Ruthie: Some of our friends, they have an AGM. I absolutely love it. They have an AGM, and they have all these little systems, like every New Year's Day or the day after New Year's Day,
they throw away 100 items every year or, donate them to charity or whatever, sell them,
Sophie: Yeah. yeah
Ruthie: to start the year off, they have this every year process that they just clear out. If I'm getting this wrong, Jess, sorry. but yeah, they clear out or sell it and just have this process in place and they have their AGM. , I think, they go out for dinner, and they'll talk about, what they wanna do each year.
And actually, my sister's, My sister's really successful in corporate, and similar to you, her husband actually, left his corporate job, started up his own business, and works part-time because they were in the position where something had to give. It was so stressful, and they were like, "How can we better do this together?" And they've started [00:32:00] going on a walk on a Monday morning, with the dog, and it turned into, a weekly team meeting with what do we need to get done this week? What's coming up for the girls?" what can we... And I just think, it's such a good idea, isn't it? Because so much of what causes, me personally stress is,the stuff I'm trying to do in duality.
I'm trying to run the house, make sure that, me and my husband are on top of things, that Will's got everything he needs, that we're having a nice time, that we're spending quality time together, whilst also setting myself ambitious targets about what I wanna do with work.
Sophie: and processes bit just doesn't exist
Yeah.
Ruthie: my own life.
It's
Sophie: I'm, we're exactly the same. We do, Pete and I have had the intention of, we should do, a, yeah, a weekly meeting, a weekly walk or something. And I h- it's it's a bit like you with the Fridays, taking the Fridays off. we've had the intention since, last September, and I just, it just, we had done it a couple of times, and it just doesn't seem to ever quite happen.
And I know that is, like I said earlier, it's 'cause we're not prioritizing it. We're obviously not making it enough of a priority, and yet it [00:33:00] really is. And it's, it is really annoying, isn't it? 'Cause you think, "Oh yeah, that'd be so nice, but that's not for me," or, "Oh, we don't really work like that," or, "Oh, we can't do that, we're too busy."
But I wouldn't accept that kind of bullshit, , from myself in my business. I wouldn't accept that, saying to myself, "Oh, you're not the type of person that could do that. You're not disciplined enough for that. You're not, you couldn't have a weekly meeting." what the fuck? Of course I can have a weekly meeting.
Yeah.
so funny that I do it. Yeah. Isn't it funny the stories we tell ourselves in different parts of our lives? oh, I can be really organized and successful in my business, but my home life, apparently I can't get myself on top of the admin. Just can't
Ruthie: Honestly, and I think that's why I really want to be thinking about how can I use AI. Yeah, I wanna use it in my business, and actually I set up a couple of things that are really working for me, that are doing things like gathering testimonials for me, which I'm never in the good habit of. It doesn't need to be me.
Actually, AI will probably do a more thorough job of scanning through my Slack channels with my clients to see what they've said that's positive, [00:34:00] and pulling it into a notion board, and it does it without me, and that's fabulous, and I love it. And, keeping a track of things, keeping a record of things, I don't need to be doing that. It's not outsourcing any of my creativity or thinking or brain power. Actually, it's just removing something from my list of things to do and I'm, like, challenging myself to constantly think rather than just following what pops up,
Sophie: Yeah
Ruthie: I need a financial advisor agent? but is it a priority?
Probably not. like, how can I use AI to do the things I don't wanna be doing, but also in my home life? wanna get myself using AI to minimize, because actually so much admin in running a family, joint. Not, I'm not saying I do it all on my own, but there's so much admin. what could I be doing with AI that would take some of that?
I think that would be really cool, and I wonder how many of us are doing it. Please send us your ideas.
Sophie: God, send us your ideas. We'll share them next week, slash we'll implement them and , give you our reviews. I think - one area I could massively benefit from, or we [00:35:00] could in our family, is meal planning because we basically eat the same like rotation of some sort of variation of seven or eight meals.
And I find it almost impossible to think of new meals. isn't it? It's just so awful having to cook every single day. And like we've done things like we've done Gousto, like we've done HelloFresh, like we've done them all. And like I do enjoy them when we do them, but they, even they get samey, and then I'm like, then we end up not using them.
Ruthie: Sophie. It's all the little... It's
Sophie: pieces of fucking cutlery and stuff I have to use. I'm
Yeah.
Ruthie: I've used 17 bowls. I've got to
Sophie: Yeah.
Ruthie: dishwasher loads on.
Sophie: Yeah
Ruthie: also, for me, yeah, they got a bit samey after a
Sophie: Yeah.
Ruthie: is rich for me
Sophie: Yeah
Ruthie: like, we eat the same rotation of about eight meals.
So yeah. But meal planning 100%
Yeah, I think I might try that. food wastage. One of my friends, he was saying that he takes... He's a great cook, and he takes a picture of his cupboard, and he takes a picture of his fridge and is like, "What can I [00:36:00] still make? What should I buy? What should I shop,
Sophie: to make the most of what I've already got?"
Ruthie: Yeah
he's, he wants it to go shopping in his cupboards first before he goes shopping to the shops, and I think that's clever as well. Because sometimes I'm, like, buying things that I've got five,
Sophie: Yeah. Oh my God. You would not believe how many cumins we have. Because I never know if we've got cumin, and so I'm like, "I'll just get it just in case." I don't even... I don't think I hardly use it, but for, obviously for some recipe we use it that I think every time, "I'll just grab one." I wonder if I could use it actually for our outdoor freezer, because once something goes in the freezer of doom in the garage, it's very unlikely that it's coming back out again.
And actually, maybe if I, loaded into Claude what's in there, it could maybe prompt me each week with, "Why don't you use that very nice meal that you, batch cooked and left in the freezer that you're never going to look at again?" That could maybe... Maybe I'll try that one. That might work.
Ruthie: And run an inventory for you.
Sophie: Yeah
Ruthie: I think we should be doing. Because it's not just like making life easier, it's for me, the self-talk that accompanies it. So like when my washing [00:37:00] basket is overflowing, I'm like, "I'm failing." "Fucking hell, why can't you just stay on top of your washing, Ruth?
You know you feel better about life when your washing basket's not overflowing." I'm not someone who can just have a reckless abandon for it. It stresses me out. So it's the negative self-talk that takes up space as well. It's every time you go to your cupboard and you've got 17 cumins,
Sophie: I know
Ruthie: like a little voice in your head going, "Fucking hell, Sophie, why have you got so many cumins?
You barely even use it." so I think it's not just as simple as it being like, "Oh God, don't make a big deal out of it, girls."
Sophie: that. it's freeing up time for us to be performing at our best. It's removing some of the stress of things that we're just silently carrying without any process attached to it. And it's just like giving ourselves a bit of a break from the negative self-talk that comes along with feeling like you are failing at running your family or running your house smoothly.
Yeah.
Ruthie: that's really powerful
Sophie: Yeah. Oh, I 100% agree. And I think actually it leads us on really nicely to summer, because I do think, [00:38:00] the generally speaking, and like we've made a lot of shifts in our house, so I don't think this is true for me really anymore. But generally, over the years I have found that, the summer holidays as the self-employed, partner in our marriage, the default is basically,either you're looking after them or you're organizing childcare.
And like obviously he'd get involved a bit with the childcare, but not really. basically time off to go to work, to go on holiday. and then it was down to me to basically either have them or look after- or find someone else to have them. And I think there's that real pull as, we all know the fucking how many summers you have with them or whatever, the 18 summers thing, I know.
And that, we, we wanna be having fun with them, we wanna be spending time with them, but at the same time, we've also spent the rest of the year building up these incredible businesses that for me as well, like financially, I can't just abandon my business, unless it was a massive intention of mine that I was planning for the entire year and I really wanted to be able to do that.
I would be able to do it, but it would have to be an [00:39:00] intention. what if we actually could have... Like, my guy said to you, I keep seeing stuff all the time about, soft girl summers and, like analog summers and I'm like, "Oh babe, I love that for you," but like I am a millennial mom with two kids and a dog, and a, and a chaotic house.
I feel like I just want a bloody lovely summer. I want like a fun mom summer. I,
Ruthie: I love this
Sophie: yeah, I wanna show up as fun mom. I don't wanna be, like, feeling the whole summer a bit put out when they're at home because I really need to get on with something and a bit like, "Oh, can you just go and entertain yourselves 'cause I've got stuff to do?"
I want to have flexibility, I wanna have space, I want to have fun with them, but I also, I don't wanna abandon my business. I do wanna be working. I want both
Ruthie: It's really hard, isn't it? Because I think, again, we get shown so much on social media, and around this time there is always people saying that they take August off or
Sophie: Yeah
Ruthie: holidays off. And actually, that's amazing. absolutely power to you, if your business works that way and if [00:40:00] that works for you.
I don't think it does work for me, for a number of reasons. I stop, it's really hard for me to get momentum back. I used to be a teacher. Obviously I used to have six weeks off. I
Sophie: Yeah
Ruthie: teaching friends having their six weeks off, and actually my first instinct is, "Oh my God, they've got six weeks off."
"Ugh, I gave that up." But actually you know, as a teacher, I was so bloody burnt out by the time that summer came round that normally what happened is for the first two weeks I was ill,
Sophie: Yeah
Ruthie: have two weeks off, and then for the two weeks before I was prepping to go back and making sure that I'd got lessons and stuff like that.
So you know, it's easy to idealize the concept of something, is what I mean. actually for me, if I do take massive chunks of time off, it takes me such a long time to get back into the like, what was I doing? what's my job? do I care about? Because I've just leant too far the other way, and I think what's better for me is I love my work, keeping a toe in.
But like you say, being able to have flexibility, able to create some [00:41:00] spaciousness for fun. I do that feeling of harassed, like you don't get it, I've just got to get this done. And I'm like, "Wilf," he's football mad, so I'm like, "Just go and kick a ball against the wall for an hour.
I'll be there. I've just got a call." And I think, God, he must be so sick of hearing that. And so one of the things I wanna try and do in the summer is, create in my brain, planned out structure, because I know
Sophie: Yeah.
Ruthie: that, it works better. Rather than it being like, oh, I'm doing a bit of work today, and will do something fun. Instead it being like, I'm working for this block of time, and then I'm not working for that block of time, and finding a balance that way. What does fun mum summer like for you? what are you imagining with this, Soph?
Sophie: I know, I was thinking this, 'cause I'm the same as you. I don't want to not work. I love my work, and in all honesty, don't actually think I want six weeks off with my two children and not working because no, it's a lot, right? It is a lot. And I think also we can really, like you say, we can really idealize what that actually would look like, this idyllic, "Oh, it'd [00:42:00] be so wonderful, and we'd have all these adventures, and it would be so great."
I know that with my children that is very unlikely,a good chunk of the time. So I think what I want is the same as you. I actually just want really strong boundaries. So I want to ... I'm not gonna be working Mondays and Fridays. I'm gonna be working probably 10 till 3 Tuesday, Wednesday, Thursday.
I'm gonna have a whole week off at the end of July, 'cause it's also my birthday and we're going on holiday. And
Ruthie: what birthday is it, Sophie? Just for the
Sophie: It's for the audience at home. It's my 40th. Whoop, whoop. I know. I can't quite believe it. so yeah, we're gonna be away for that, which is gonna be really nice. but yeah, and I, then I think I also want to know that my revenue is locked in.
So quite a big priority for me is gonna be making sure in June and July that I know what numbers I need to hit . 'cause I know the worst thing for me is, I can do my client work and my marketing stuff in, Tuesday, Wednesday, Thursday, in those hours. That will not be a problem at all.
What the problem will be is if I [00:43:00] feel this niggle of, "I need to earn more money. I need to get more clients in. I just need to do an extra Instagram post. I just need to do a few stories. I just need to send an email." That's the, insidious stuff that, seeps in for me, like, all through. And for me, fun mum summer, when she's not working, is totally not working,
has the space in her diary.
So what I'm not doing is, taking on a load of new clients where I'm doing one-to-ones with them so that I don't have a diary where it's like that Tuesday, Wednesday, Thursday is packed, which means that then if suddenly they are at home or we wanna go to, the beach to, for an evening, dinner or something, I can't do that.
"Oh, I can't do that 'cause I've got loads of calls booked in." I wanna have the flexibility , it's not even necessarily about the volume of time, but it's that flexibility, I think
Ruthie: Yeah. And actually hearing you talk, it's got me thinking because actually, you've already put together the framework in your head there. You're saying,. you already know on June the 21st or 24th as we record, I'm not working Mondays, [00:44:00] I'm not working Fridays, and on Tuesday, Wednesday, Thursday I'm working reduced hours. that's, the first step, isn't it, of, protecting that boundary? I haven't done that yet. I'm like, "Oh, I'm definitely gonna, but what am I gonna do?" And I think I'm just aware that - boundaries are just something that I constantly struggle to set because I just don't wanna let anybody down. But actually I think when I start letting people down is when I haven't put those boundaries in place and there's not that clarity.
Sophie: Yeah
Ruthie: in some of your containers and stuff, you are good at that, I think. You are good at expressing clearly,what you're doing and li- laying it out for everybody, and in doing so yourself to that, boundary as well
Sophie: Yeah,. and I do think, like I, I do try and be really clear with my boundaries as much as, because it holds me to that standard , as much as it is for them. 'cause once I've said, "Oh, I'm going away for a week at the end of July, it's my 40th birthday, like I won't be working at all."
what the fuck am I gonna look like if I then turn up in Slack and I'm like, oh, I just saw this. I wanna check you're okay." Or, "Oh, let me just give you a [00:45:00] bit of feedback on your strategy." I'm totally undermining myself and the kind of, you know, I want them to see me role modeling it as much as I want to do it for myself.
So I think that really helps, make sure that I actually do it
Ruthie: Yeah. And I think as well, like, I've really learnt this year actually, and it- I've learnt it as I've been teaching it, is that we're told so much about consistency when it comes to marketing, and absolutely I believe in consistency when it comes to your marketing. Of course I do. It works. But also, consistency doesn't have to be rigid.
Sophie: I see you as somebody who posts consistently online, but yours varies depending on, what you're inspired to share. I'm definitely perceived by the people that I work with as being really consistent online. sometimes post once a week, I sometimes post five times a week. Sometimes I'm really visible on stories, sometimes I'm not. And so I think it's okay as well for us to, when we're setting those boundaries, to understand that consistency can be about a rhythm
Yeah.
Ruthie: than a [00:46:00] routine.
Sophie: that's a freedom, we're not naturally very good at giving ourselves, but we don't have to have, "Oh, I haven't posted three times this week, therefore I need to come back with an announcement justifying why I didn't post last week." actually, it's okay to just be like, I posted once this week, but it was a corker. Got
Yeah
Ruthie: engagement. It was sharing what I've been up to and how I've been, balancing life." And people wanna know that shit, so they're gonna engage. think it's permission for that sort of thing as well and maybe writing that down would be a good way, I'm talking to myself here really, of like setting boundaries, not just on time, but on the expectations that we have of ourselves so that we don't feel like we're failing when actually it's fine
Sophie: Yeah, I totally agree. really, and I think for me that comes from the revenue safety. I will not feel that panic about, like, how many times have I posted this week, or how many emails I've sent out, or do I need to be more visible on stories if I know my revenue's covered. I think it's, for me, it's when I feel like, oh, this is gonna impact my revenue, or I'm not gonna get enough clients, or I need to do [00:47:00] something to get more money because I have to have it by the end of this month.
That makes me make bad decisions, which is why I'm really focusing on trying to, bring revenue in now knowing then that will take me off the hook then for August. but I have, because you would obviously expect nothing less from me, I have made a Google Doc with the exact seven steps that I'm gonna follow to have my fun mum summer.
So I will put the link to the Google Doc in the show notes because I think, I think if this is something that you wanna do, like you say, I think it's worth thinking about now and actually trying to preempt it because it's not just gonna happen, and I think I've definitely fallen into that trap, in previous years of just, getting to August and being like, "Oh, okay, I'll just be chilled.
I'll just try my best., I'll just juggle it." And actually, sometimes I think we can glorify the juggle a little bit. yeah, it's like sometimes we all have to juggle, but actually,what if you weren't the one that had to juggle and be stressed and, trying to be doing the best for the kids and the best for the business and actually you didn't have to do that?
Ruthie: That would be [00:48:00] amazing. And actually, another thing that I was just thinking as you were talking is that,I'm really good at being intentional with my business of okay, I'm gonna spend some time doing this or I'm gonna spend some time doing that. But actually when it comes to summer holidays, sometimes I'm just like looking very basically at the time allocation.
So I'll always have a spreadsheet of where Will fears on what given day. But like when I think about last summer, one of the things I did was I took him and his cousins to play pickleball at our local leisure center and it was an hour
Sophie: like six quid and we were all really shit at it. And then we went to Home Bargains and I gave them a fiver and they had to add it up as they were going around.
Yeah
Ruthie: really low cost, not a lot of time, but they like, "That was so fun." And so I think like the lesson I'm trying to take from that is actually if I'm intentional with the time, it's not necessarily spending the whole six weeks together or a whole eight hours together. Actually, if rather than me just thinking I'm working and looking after Will today, I think, I'm gonna work for this amount of time, [00:49:00] then we're going to do X, Y, Z and that's gonna be really intentional.
I wanna try and, just like we were saying with AI, I wanna try and manage that with the same intention on both sides.
Sophie: Yeah
Ruthie: making both work for me. I think that will feel really good
Sophie: Yeah. No, I totally agree. there you go. we're gonna sort out our lives with AI, we're gonna have incredible summers, and we're going to make sure that we only go to events that we really wanna go to. So I feel like we've solved quite a lot of problems there today
Ruthie: I do too. And I think, we wanted to call this Should I Care? Because there are so many things , that I'm caring about all the time. So I'm caring about AI, I'm caring about whether I should be at things or not, I'm caring about whether I'm spending enough quality time with my son, or whether I'm actually enjoying my life.
I'm always so nervous that life is racing by and I'm like, "Did I spend it all how I wanted to?" is it good enough? And so I think whilst it is an eclectic collection of topics, I think it's like a metaphor for the brains of
Sophie: Yes
Ruthie: working in the online business space who are trying to do all sorts of [00:50:00] shit on the daily
Sophie: I totally agree. And I will also mention as well, just because we are talking about AI, that there is a law, I think it's like the final piece of some legislation that is coming into place in August, where you do need to now have an AI policy within your business, with either within your terms and conditions or as a separate policy about how you use AI with clients.
Obviously, I'm not a lawyer, and obviously I don't have the details on this, but, Lucy Legal most definitely has, and I work with her. I use all her policies, and she's brilliant. So I will put the affiliate link, it is affiliate links, to her AI policy and her AI toolkit. I'll put them in the show notes, but obviously also check out Lucy Legal as well, and she will have all of the info
Ruthie: Amazing.
Sophie: Okay.
Ruthie: check that out
Sophie: Good.
Ruthie: need one.
Sophie: Obviously. okay.
Ruthie: Amazing
Sophie: so good. . Okay. I think we are done, so we will see you all next week. Bye
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